Bella-Dura™ is a phenomenal new fabric which encompassed three years of development and testing before being introduced into the hospitality, contract and residential markets. The goal of the Bella-Dura™ team was to create a fabric for the outdoor and indoor fabric markets that was truly exceptional to any other fabric available in the marketplace. Working together with the technical experts at American Fibers and Yarns Company, the group defined "performance" and created a new fiber blend to achieve their goal. By bundling important performance features heretofore unavailable in one fabric (in either the indoor or outdoor markets) a new category of fabric was born: Bella-Dura™.

Bella-Dura™ is a true performance fabric. By utilizing proprietary yarn technology, the solution-dyed Bella-Dura™ fabrics possess in excess of 1500 hours' lightfastness. They are also cleanable with bleach, are inherently anti-microbial, mildew and stain resistant and exceed 50,000 double rubs for durability. Bella-Dura™ fabrics are true performance fabrics which exceed the rigorous durability requirements for Hospitality/Contract applications, and are far above the heavy-duty residential standards.

It wasn't enough to create the most durable fabrics for the industry; the company also wanted to make the most beautiful fabrics available in the marketplace. Combining an unlimited color palette and jacquard design capability, Bella-Dura™ has created a line of beautiful fabrics that can be used outdoors, inside the home, or in commercial applications.

Bella-Dura™ is easy to care for and exceptionally easy to clean; most spills blot up with clean, dry cloth, and most stains can be removed with a mild detergent solution. Always rinse with clean water, blot with a clean, dry cloth, and allow to air dry. For more detailed cleaning instructions and information concerning our performance features and industry test compliance, please view our "Performance Features" and "Care Instruction" information below.

Beautiful. Durable. Bella-Dura™; it's simply the perfect fabric, outdoors and in!

What is Bella Dura? Bella-Dura is a true performance fabric. By encompassing proprietary yarn technology, the solution dyed Bella-Dura fabrics possess in excess of 1500 hours lightfastness. They are also bleach cleanable, inherently anti-microbial, mildew and stain resistant, and exceptionally durable.

Will Bella Dura fabrics fade? Bella Dura fabrics are made from 100% solution dyed yarns, and meet or exceed 1500 hours lightfastness in accordance with AATCC 16, the industry standard test for lightfastness. Please reference our "Performance Features" section for other test information.

What does "solution dyed" mean? Solution dyeing means that color is added to the fibers while they are in a liquid state during the yarn manufacturing process. The color is integrated into the very fiber, which is why the fabric can be cleaned with bleach and still retain the color. Think of the analogy of a carrot and a radish; the color in the carrot is throughout, while the color on the radish lies on the outer surface. The carrot would represent a solution dyed fiber.

How do I clean Bella-Dura? A mild soap and water solution is all that is needed to remove most stains; bleach can also be used on tough stains. Always rinse with clean water and allow to air dry. Please refer to our section on "Care Instructions" for more detailed information.

Is there anything I should not use on Bella-Dura? Any cleaning product that can be used on outdoor fabrics is safe to use on Bella-Dura™, as well as bleach for tough stains. Always take great care when mixing cleaners with bleach, and work in a well ventilated area.

How should Bella-Dura fabrics be dried? Bella-Dura fabrics are woven with fibers that dry easily. Bella-Dura fabrics should always be air-dried, and never tumble-dried.

Will Bella-Dura fabrics mildew? Bella-Dura fabrics are inherently anti-microbial and will not mildew. In addition to the inherent properties, with a special additive in the proprietary Bella-Dura yarns, the growth of mildew is prevented. To achieve the best results, always keep your Bella-Dura fabrics clean.

Are Bella Dura Fabrics waterproof? Bella-Dura fabrics are not waterproof; they are water repellant. Once the Bella-Dura fabrics are cleaned, we recommend the re-treatment of the fabrics with 303 High Tech Fabric Guard™, which is available at most sporting goods and marine stores.

Are the fabrics tested for industry compliance? All fabrics are tested in our lab, and in an independent testing lab, for compliance to industry standards for durability, stain resistance and fading.

Is there a warranty with Bella-Dura? Bella-Dura™ fabrics are covered with a 3-year residential / 2-year commercial warranty for stain resistance and colorfastness to water, light and crocking (transfer of color to other fabrics) and mildew.

What is the difference between "mild soap" and "detergent"? A mild soap is one like Ivory or a liquid hand soap. Detergents are effective cleaners but because they are more harsh, they will affect the water repellant characteristics of Bella-Dura™ sooner than cleaning with a mild soap solution.

How can I purchase Bella-Dura? Currently, Bella-Dura™ can be purchased through Duralee Contract Sales Representivies.

Cleaning Bella-Dura™ is easy! Bella-Dura fabrics are manufactured with inherent stain resistance that will never wear off. Because the Bella-Dura™ fabrics are made with solution dyed yarns, they can be safely cleaned with bleach. However, a mild soap and warm water solution (one part soap to ten parts lukewarm water) is all that is required for most spills.

A mild soap is one like Ivory or a liquid hand soap. Detergents are effective cleaners, but because they are harsher, they will affect the water repellant characteristics of Bella-Dura sooner than cleaning with a mild soap solution.

Apply the cleaning solution to the fabric and blot with a clean dry cloth; reapplying as necessary until the stain is gone. Some stubborn stains may require light agitation with an old toothbrush or a brush designed for cleaning upholstery. Never use stiff bristles or wire brushes, as they may damage the fabric.

Remember to always rinse with clear water to remove all soap residues, blot dry with a clean, dry cloth and allow to air dry. Soap residue actually attracts dirt, so if proper rinsing has not occurred, your fabrics will get soiled again much more quickly.

To prevent overall soil build-up, frequent vacuuming to remove dust and grime is recommended.

The cleaning chart lists common household stains and a recommended cleaning method for each stain. View the list below or click here to download a PDF of the Bella Dura™ cleaning chart.